Born from Bhutan’s mountains and guided by the spirit of Gross National Happiness, The Messenger is a global environmental campaign that connects storytelling, adventure, and climate action.
For five years, the messenger has carried Himalayan glacier water inside a discarded plastic bottle – a symbol of our shared crises of plastic pollution and melting ice. He also carries handwritten letters from young Bhutanese students, messages of hope and courage for the planet. Through films, expeditions, and youth engagement, the campaign delivers one urgent message:
Nature does not need saving – We do.
Join us as we ride, listen, and act for the planet.